OXD’s Creative Director will be presenting on our rebranding process.
Our Creative Director Wil Arndt has been invited to deliver the keynote address at the Graphic Designers of Canada’s (GDC) annual general meeting for the BC chapter. On Thursday March 12 he’ll share the inside story of how we—after 23 years as OpenRoad Communications—renamed, rebranded, and relaunched our company as OXD. One year after the launch, Wil reflects on the process, the amazing team, and his personal experience of how it all went down.
Graphic Designers of Canada is Canada’s National Certification Body for Graphic and Communication Designers. They are a member-based organization of design professionals, educators, administrators, students and affiliates in communications, marketing, media and design-related fields. The event is open to non-members of the GDC.