Lisa Farmer

Marketing Manager

As Marketing Manager, Lisa crafts human, relevant, and honest content to tell the story of the  important work we do and how we solve challenges for our clients. With her 20 years of experience in marketing, creative, and brand, Lisa strives to ensure holistic collaboration and communication strategies lead to successful experiences.

Lisa began her design and marketing career with the United States Air Force, leading her to pursue a marketing and management degree at Lake Region State College. After relocating to Texas, Lisa continued her education by completing a graphic design degree at San Antonio College, where she received multiple student American Advertising Awards (ADDY® Awards) and scholarships for design.

Over the last decade she has had the opportunity to lead creative, content, and brand strategy for Vista Consulting Group, the consulting partner to Vista Equity Partners—a market-leading enterprise software investment firm headquartered in Austin, Texas—and Florida-based DaVita Medical Group (now Optum)—a former subsidiary of DaVita Inc., a Fortune 500 health care company. In her earlier career, she helped produce award-winning design for several Texas design and marketing agencies. 

Lisa is also a fine artist, certified personal trainer and sports nutritionist, avid hiker, and community volunteer.