In 2018 OXD worked with the University of British Columbia to design, build, and launch the UBC Strategic Plan website. The site’s original purpose was to host UBC’s Strategic Plan while giving users an easy to digest version of the short plan, including some extra snapshots to bring the plan to life.
Since this launch, UBC’s needs have evolved and they’ve worked with us on updates to the Strategic Plan website. Our User Experience, Creative, and Development teams worked with UBC to illustrate the different elements of the strategic plan and how they complement each other. They also wanted to demonstrate the plan’s implementation in action, without changing the site’s general art direction.
The finished product features a new homepage, an updated navigation, and templates for news, updates, stories, and metrics related to various strategies.